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The Red Shoes was founded in 1976 in Old Town Pasadena. The original goal was to sell quality dance wear at affordable prices to the dance community in Southern California. Little did we know that almost 30 years later, The Red Shoes would be selling dance wear to professional and student dancers throughout the whole world. We have kept our original philosophy of providing dancers with only the finest in dance shoes, attire, and accessories, and backing those products with personal service. Our staff pride themselves in the correct fitting of pointe shoes, because they know that poorly fitted shoes will not only damage a dancer's feet, but can also damage a dancer's earning potential. The Red Shoes provides the finest quality dance wear products, along with years of knowledge and experience to help the dancer choose what is correct for their performance.
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